Thanks to the development of the Internet, information on market trends, legislation, customers, suppliers, competitors, distributors, product development and almost every other conceivable topic is available at the click of a mouse. Search engines, online libraries, company websites and other sources provide information in an increasingly plentiful, easy to find, and easy to digest way.
The professional accredited trader and business will always require access to trade and market intelligence, we believe this is critical to international business success. The provision of innovative, cutting-edge market information to enable improved business decision-making is at the heart of the CRT’s mandate to supporting international business.
The CRT's work in the area of trade and market intelligence is focused on:
- Branding Research
- Competitor Intelligence
- Customer Experience
- Employee Research
- Markets & Opportunities Research
- Pricing Research
- Product Research
- Segmentation Research
The CRT will assist with enhancing the professional trade and development of global public goods as the foundation for trade and market intelligence, we will activly assist within strengthening the skills of local partners in effectively using trade and market intelligence to make correct business decisions. Working with local trade and investment support institutions we will strive to improve their trade and market intelligence-related portfolio of services, facilitating evidence-based policy reform, with a focus on addressing non-tariff obstacles to trade in goods and services.